Department Overview

The University Communications and Media Department is responsible for creating and managing media and communication content that highlights the university's news, activities, and achievements, and enhances its media presence both internally and externally. It also oversees media platforms, visual identity, and event coverage, aiming to build a positive public image and solidify the university's institutional reputation according to the highest professional standards.

Statement of the General Supervisor of University Communication and Media

Khalid Mitab Alghazi

Statement of the General Supervisor of University Communication and Media

The Department of University Communication and Media at the University of Hail plays a strategic role in shaping the University's image, strengthening its identity, and enhancing its media presence. This is guided by a vision focused on impact and leadership, while keeping pace with the rapidly evolving communication landscape.

Communication is not viewed merely as the transmission of information; rather, it is regarded as a powerful tool for shaping perceptions, building trust, and enhancing institutional standing. This is achieved through the delivery of professional media content that reflects the University's academic, research, and community achievements, highlights its impact locally and internationally, and enhances its presence within the contemporary media landscape.

At the Department, we operate through an institutional approach based on credibility, accuracy, proactiveness, and integration of roles. We also adopt the latest media practices, activate strategic partnerships, and develop communication channels with various target audiences. This ensures the effective delivery of the University's message and enhances engagement and influence.

We place particular emphasis on adopting innovative digital solutions and leveraging modern technologies in content creation and management, in line with the accelerating pace of digital transformation. This contributes to improving the beneficiary experience and enhancing the efficiency of institutional communication, in alignment with the objectives of Saudi Vision 2030.

We believe that institutional communication is no longer merely a supporting function; rather, it has become a strategic partner in decision-making and a key contributor to development efforts. This is achieved through analyzing the communication landscape, understanding emerging trends, and capitalizing on media opportunities to strengthen the University's competitiveness and reinforce its position.

We affirm that the achievements realized are the result of integrated efforts across the University, supported by its leadership and the dedication of its staff. We will continue to work as one team toward achieving institutional excellence and strengthening the position of the University of Hail as a leading academic institution that contributes to knowledge creation, community service, and shaping the future.

About

The department leads the university's media and communications efforts by producing professional content that reflects its activities and achievements. It contributes to enhancing media presence and building a positive public image through the management of media platforms and visual identity. It also operates within governance frameworks and media regulations to support the university's institutional reputation.

Vision, Mission and Goals

Vision

Excellence in the field of effective media privacy and communication, according to the highest standards of transparency and responsibility.

Message

Effective media communication with the University of Al-Balatibri community through the use of digital media to disseminate news and information about the university and its achievements, and to enhance media communication methods that support building a positive mental image of the university within the community.

Gools

The administration aims to achieve the following objectives:

1. Developing media content that meets the expectations of the target audience.

2. Strengthening media partnerships that support the university's institutional reputation.

3. Governing the university's media and communications operations in accordance with national media regulations and standards.

4. Developing communication channels and platforms to engage with the university's internal and external community.

Dept Tasks

Preparing the daily press kit electronically.
Managing the university's official social media accounts.
Managing external media content, including news and announcements, across relevant media outlets.
Managing and maintaining the university's visual identity and overseeing its publications.
Supervising media publications across the university's various departments.
Assisting in organizing all events held within or in which the university participates, such as seminars, conferences, workshops, parties, graduation ceremonies, student events, and more.
Producing media materials and documentaries for the university.
Coordinating the university's media presence across various media platforms.
Monitoring the university's public image and gauging public opinion both within and outside the university.
Providing media documentation for all university activities and events.
Providing the university administration, its colleges, and all its departments with press kits and media reports.
Updating and republishing previously issued university media materials as needed.
Proposing innovative and developmental initiatives in the media field. Performing any other tasks assigned by the administration within its scope of competence.